Pavan Kaushik, a veteran in Corporate Communication and Public Relations has joined as Director – Corporate Communications at OfBusiness, a multi-dimensional tech company into manufacturing, financing and aggregation business. It is a unique integrated business model wherein it combines AI based technology to connect the customers and suppliers which ultimately supports the manufacturing business.
“People say what you ‘earned’, you would need to leave here only before you say good bye. My emphasis is whatever you have ‘learned’, make sure you pass that to the next generation for their benefit” says Pavan Kaushik.
Pavan is one of those legendary Communication and PR professionals who has been in the line for about 35 years, launched several national campaigns, been part of Central Government, then National Institute of Fashion Technology (NIFT) and Hindustan Zinc – Vedanta Group, FIMI, DS Group, M3M India and now OfBusiness. Popularly known as the Guru of Communication, Pavan Kaushik is a brand in himself when it comes to forming critical communication strategies, CXOs & founders communication, advocacy, crisis management, leadership branding, streamlining communication departments and dynamic positioning of organizations.
He is an author, motivational speaker and storyteller, who has over 500 stories, 100 authored articles, speeches and keynotes for CXOs and promoters to his credit.
Pavan Kaushik is a founder of the three most important social campaigns to align business objectives and goals. His social project “Khushi” aligned thousands of like-minded people, who were sensitive towards providing nutrition-education-health to deprived children. At one time “Khushi” had over 3000 child-care centers in Rajasthan alone. Another project “Sakhi” worked towards economic empowerment of rural and tribal women. The project aligned not only product clusters but also the in-house market for the products made by rural and tribal women. To focus on industrial and road safety, he launched a project – “Be Safe Zindagi”, that involved direct interaction with over thousands of labourers and mine-workers, and also covered road safety.
Some of the prominent campaigns that Kaushik has handled are New Economic Policy, Rural Development, AIDS Awareness, Pulse Polio, Child Welfare, Women Empowerment, Safety, New Market Development for Zinc and Silver, Galvanization in Auto Sector – Railways – Rebars, to name a few. He has authored two books – “Me Within Myself”, a book on motivation and counselling and “We All Have Zinc in Our Lives” a book on the benefits of Zinc. He is already working on his third book that has real-time stories, primarily on the life-lessons.
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Pavan is a role-model in communication particularly when it comes to sectors like Metals and Mining – Zinc – Aluminium – Copper – Silver – Real Estate – Infrastructure – CSR portfolios – FMCG – Energy – Oil & Gas – Rural Development. He is also advising communication strategies for IPOs for Startups and Unicorns.
Recognized by Thinkers360 Global for his excellence in Communications, Public Relations and Strategy skills, Kaushik has been awarded with the “CSR Person of the Year” in 2018 – by India CSR Leadership Network. He has been awarded as a “Role Model in Corporate Communication and PR” by the Top Rankers Club, Delhi. His accolades also include recognition by The Times of India, India Today, Zee News and Public Relations Society of India, to name a few.
Pavan has now co-founded Gurukshetra Consultancy to take forward his vision towards helping young professionals and corporates in his areas of expertise.
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