TeamLease Degree Apprenticeship (TLDA) recently launched their detailed Apprenticeship Outlook Report which highlights the apprentice hiring sentiment across sectors and regions. According to the TLDA, across 55% of Indian industries, employers have expressed the net intent to increase their apprentice’s pool in H2, 2022. Overall, apprentice hiring sentiment has seen a 24% increase in H2 2022, as compared to the H2 2021. Close to 77% employers have indicated an interest to increase their apprentice intake in the half year period.
Sharing his views, Mr Sumit Kumar, Chief Business Officer, TeamLease Degree Apprenticeship said, “As the effects of the pandemic abate, businesses are seeing growth/revival and employers are harboring overall positive hiring sentiments. But the interesting aspect is that hiring positivity is not merely restricted towards blue collar and white collar profiles but apprentices as well. More organizations across industries have realized the welding power of apprenticeships to create a skilled talent pool. On the other hand, due to the interventions of NEP and the aggressive efforts to expand industry-academia partnerships, awareness at a candidate level as also increased. All of this is aiding the positive sentiment towards apprentice engagement”.
A comprehensive analysis of the apprenticeship hiring trends across enterprises, sectors, and regions; according to the report, both manufacturing and services industry have indicated positive hiring sentiments.
In the manufacturing sector, the leading industries include electricals & electronics, aerospace and aviation, and engineering & industries. The laggards in the manufacturing segment are Handicrafts & jewellery (NAO: 55%), Apparel & Textiles (NAO: 52%) and Healthcare (NAO: 47%)).
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Electricals & Electronics: The constant growth and development in the sector has paved the way for product and service innovation. Fueled by the increase in per capita income and consumption post the pandemic, the Electrical & Electronics sector tops the list with highest the Net Apprenticeship Outlook. 92% employers in the sector are keen to deploy apprentices as opposed to 18% in H2 2021. The focus region where the demand has been high are Hyderabad and Bengaluru. Some of the key profiles for which companies are deploying apprentices include Electrician/ Wireman, Mechanical Engineer and Machine Operator.
Aerospace & Aviation: Interestingly, according to the Apprenticeship Outlook Report, aerospace and aviation has also emerged as a top sector for apprentices (incidentally for the first time). 88% employers are keen to hire more apprentices. The sector is globally understaffed in the COVID aftermath and organizations have found apprenticeship to be a lucrative solution to their talent crisis. The top profiles in the sector are Service executive, Mechanic, Machine Operator and Customer Care Associate.
Engineering & Industrial: With industrial activity and manufacturing output increasing at a frenetic pace, the sector has seen a NAO of 87% in H2 2022, with high demand for profiles like Machine Operator, Mechanic and Welder. In H2 of the previous year, NAO stood at 68%.
From a services sector point of view, the leaders in apprentice hiring are ecommerce, telecom and BFSI and sectors were hiring has been low are Logistics (NAO:49%), Life sciences(NAO:45%)and Education (NAO: 41%).
Ecommerce: Overall the ecommerce sector has grown exponentially over the last three years. According to industry data, India’s e-commerce market is expected to reach US$ 111 billion by 2024 and US$ 200 billion by 2026. The confluence of social ecommerce, quick commerce and social ecommerce has created more demand in the industry. Additionally the festive season has also led to a surge in demand, driving organizations to hire across profiles and categories. Close to 85% employers in the ecommerce segment have shared the outlook to engage with apprentices in H2, as compared to 47% in H2 last year. The top profiles for apprentices include sales & marketing executive, marketing, operations, Account executive and majority of the hiring is across regions like Coimbatore and Pune.
Telecom Services: Close to 81% employers in the telecom are looking for skilled apprentices across profiles like Assembly Line Operator, Telecom In-Store Promoter, Technician. In the second half of 2021, NAO stood at 38%. The positive outlook is an outcome of multiple factors like expected increase in employment for implementation of 5G which would need skilled workforce and organization realizing the potential of leveraging apprenticeship to create talent a strong resource pool.
BFSI: With 76% employers indicating the interest to deploy apprentices across profiles Accounts Executive, Operations Associate, Computer operator and Database Engineer. Overall the sector has been traditionally warm towards apprentices’ engagement.
The Apprenticeship Outlook Report is a thorough study, covering 12 cities and 24 sectors. The report has surveyed 789 employers and captures the appointment sentiment for the period HY (July to December) 2022.
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