How do you decipher the Gen Z behavioural traits and their expectations from employers?
MP If you google Gen Z, then it is defined as a people who are born between 1996 and the early-mid 2000s. Gen Z’s formative years has been shaped by a drastically different world, result-ing in key differences in attitudes, tendencies and outlook. They are our first “Digital Natives”. Whereas millennials were considered “digital pioneers,” who bore witness to the explosion of technology and social media, Gen Z was born into a world of peak technological innovation – where information was immediately accessible and social media increasingly ubiquitous. Given its experience growing up in the aftermath of the Great Recession, you might think Gen Z has emerged as a pragmatic, risk-averse, non-entrepreneurial group motivated by job security. Instead, a more nuanced picture emerged as we explored their career aspirations, career development, working styles, core values, behaviour and character, education, and stance on...
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