Gender-Specific jobs; Telecalling for Women, Delivery for Men: Report

Gender-Specific jobs; Telecalling for Women, Delivery for Men

According to 25,000,000 job postings between January and December 2024, Delhi emerged as the city with the highest number of opportunities, accounting for an impressive 420,083 listings. Meanwhile, tele-calling stood out as the leading sector with 270,526 postings, according to a report based on annual data on job postings of WorkIndia, a leading platform in tech-enabled hiring solutions.

The data reveals interesting demographic and sector-wise trends, with delivery jobs topping the charts for postings that prefer male candidates, while telecalling emerged as the sector with the highest preference for women.

Among job titles, field sales executive recorded the highest demand, with 50,690 postings, highlighting its critical role across industries. The report also noted that twelfth-grade qualification remains the most preferred by employers, emphasizing its value in the job market.

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The report also provided an insight into the interaction between candidates and recruiters. During the year, 17,673,568 WhatsApp messages were exchanged, while 25,729,120 calls were made from the candidate’s end, highlighting the active communication between both parties. Candidates submitted an impressive 29,592,283 job applications, with back-office roles leading in job view. The back-office sector scored high in fresher engagement, with 5,827,713 applications. These metrics showcase the immense popularity and demand for back-office positions across the country.

The report further analysed candidate behaviour within the first 30 days of registration, revealing that the average call duration is 5.9 minutes, while candidates made an average of three calls and sent approximately 4 WhatsApp messages during the same period. On average, candidates viewed 5 job postings and applied for three positions within 30 days, reflecting high levels of engagement with available opportunities.

Commenting on the findings, Nilesh Dungarwal, Co-Founder and CEO, WorkIndia said, “The latest data highlights the evolving dynamics of India’s job market, where certain roles attract varying levels of interest across demographics. Tele-calling sees higher participation from women, while delivery roles have a stronger male presence—reflecting the specific needs and opportunities within these industries.” 

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